برچسب ها: O'Reilly All Book 2011 - A to L Collection -،
Linda Richardson – The Sales Success Handbook : 20 Lessons to Open and Close Sales Now
Publisher: McGrаw-Нill | 2003-02-14 | ISBN: 0071416366 | PDF | 64 pages | 4.28 MBStop Telling, Start Selling
The classic “features and benefits” sales approach is dead. To sell today, you must add value, provide perspective, and show customers how your product will quickly and consistently solve their specific needs.
First, of course, you must listen to your customers–to discover exactly what their specific needs are.
Stop Telling, Start Selling outlines a battle-tested, six-step program for hearing and understanding exactly what your customers have to say and selling solutions instead of just selling products. Legendary sales trainer and author Linda Richardson presents 22 powerful lessons you can use to:
Learn from your customers
Develop a questioning strategy
Drill down to needs
Listen to question meaning
Use objections to win business
Avoid closing tactics
Leverage your resources
Build your dialogues
Selling has never been more difficult than it is today. Internet-savvy customers already know what your product is; they want to know what it can do for them. Stop Telling, Start Selling will show you how to sell to today’s customers, not by what you tell them but by how well you listen to what they have to say–and persuasively position the value you bring to meet their business and personal needs.
برچسب ها: Handbook، Open and Close Sales،
Lynda.com – Online Marketing Fundamentals | 900 MB
Duration: 3h 25m | Video: AVC (.mov) 960×540 | Audio: AAC 48KHz mono
Genre: eLearning | Released: 12/7/2011 | Duration: 01h 47m | Level: Beginner
In Online Marketing Fundamentals , Lorrie Thomas Ross Introduces web marketers, web designers, business owners, and executives to the world of online marketing. The course Takes a Look at the Basis of Any Online marketing effort-a Business’s Web Site-and reviews How the Different Components of the Site CAN Support the Business’s Goals, from SEO and SEM to Social Media, Online PR, and content marketing.
برچسب ها: Fundamentals، Online Marketing،
P..t (12-2011) | PDF | 112 pages | ISBN: 184951674X | 2.7Mb
The book’s accompanying Interactive learning environment on siteprebuilder.com gives you an online place to enhance and extend your practical experience through exercises, consolidate your learning and theoretical knowledge with marked quizzes, interaction with your WordPress marketing community, and fun and exciting extras such as challenges and competitions. This book is for people already using WordPress, who want more visitors, better visitors, and to convert more of them into paying customers. No prior marketing experience is required, although a basic understanding of either hosted or self-hosted WordPress blogs is assumed.
برچسب ها: Marketing، Wordpress،
Publisher: Springer | ISBN: 3540718710 | edition 2007 | PDF | 392 pages | 6.3 mb
Serviceorientierte Architektur, kurz SOA, ist ein Zauberwort in modernen Unternehmen. Duch SOA hoffen Manager, dass Firmen flexibler, agiler, einfach schneller werden und unmittelbar auf Kundenwünsche eingehen können. Ziel des Buches ist es, die Auswirkungen der Serviceorientierung auf die Softwareentwicklung, die Organisation und die Prozesse darzustellen. Die Einführung einer SOA hat massive Auswirkungen auf alle Teile eines Unternehmens und auf die Wertschöpfungskette. Mittelfristig werden neue Kooperations- und Kommunikationsformen zwischen Unternehmen erscheinen. Die Limitierungen von Services aus systemtheoretischer Sicht sowie die möglichen Lösungen für sehr große Systeme und mobile Anwendungen werden aufgezeigt.
برچسب ها: Serviceorientierung، Business und Software،
English | AVC 2513kbps | 1066×600 | AAC 110kbps | 1.47GB
Authored by Ryan Carson | Duration: 01h 12m | Released: 22/05/2011
Business: Course ContentsHow to Build a Startup:
Why Did I Start a Company 8:14
Choosing a Founder 6:54
Deciding on a Product or Service 4:46
برچسب ها: Business،
* The most comprehensive reference on this popular database management tool, fully updated with the new features of Access “X” including increased use of XML and Web services * Explores the new, tighter integration with SharePoint and BizTalk in Office “X” that enables greater flexibility for gathering and manipulating data * Written by an international bestselling author team with several books to their credit, including previous editions of Access Bible
برچسب ها: Access، Office،
Mahara is an e-portfolio system that allows you to build dynamic and engaging portfolios in no time. Use Mahara when applying for jobs, creating portfolios for certification and accreditation, for classroom projects, book reviews, to create your own social network and much more. This book will show you the many different ways in which you can use Mahara, and how to exploit the various components of Mahara.
The Mahara 1.4 Cookbook will introduce you to features you probably have not explored, and show you how to use them in ways you probably had not considered. The book also provides guidance in the use of Gimp, Picasa, Audacity, Word and other programs that can be used to create artifacts. It will provide you with techniques for creating everything from dynamic and engaging web pages to complete projects, interactive groups, educational templates, and professional resume packages.
Publisher: Apress | ISBN: 1590596315 | edition 2006 | PDF | 696 pages | 10,2 mb
When Rocky first presented his incredibly significant CSLA.NET architecture and framework, he helped trigger a sea-change in the mindset of VB enterprise developers that is still at work today. His depth of thinking now influences developers across the language boundaries, and the previous editions of the books were bestsellers. Deep Q and A sessions spark up every time Rocky speaks; it seems that an entire generation of professional .NETprogrammers are employing Rocky’s ideas in their critical work. Rocky has thought through the enterprise problem space deeply, and he is a modern master at answering the practical questions.
برچسب ها: Business، Expert،
Launch effective real-time communications to win in today’s always-on world
Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. “Real time” means news breaks over minutes, not days. It means companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it’s when businesses see an opportunity and are the first to act on it. In this eye-opening follow-up to The New Rules of Marketing and PR, aBusinessWeek bestseller, David Meerman Scott reveals the proven, practical steps to take yourbusiness into the real-time era.
برچسب ها: Marketing، PR، Real-Time،
LinkedIn and Lovin’ It
R0ckable Pr3ss | NO ISBN | English | PDF + ePub + mobi | 8.85 MB + 6.13 MB + 8.07 MB | 84 pages
Over 120 million professionals use LinkedIn, but how strong is your professional network? LinkedIn veteran and professional writer Susan Johnston teaches you how to build a rock solid LinkedIn network that can be a constant source for recommendations and referrals.
Nine-to-fivers often turn to LinkedIn when they’re searching for a job. But the site also offers tons of useful tools and features for freelancers, small business owners, and creative professionals, not just those interested in finding a corporate job. LinkedIn lets you focus on building and maintaining your professional network in a strategic and targeted fashion. It allows users to send and receive messages, join groups around industries and common interests, ask and answer questions, stay in touch with colleagues and clients, view job postings, and a whole lot more.
Today you can build powerful, enduring brands at amazingly low cost – without expensive ad campaigns, huge marketing budgets, self-interested outside agencies, or deep specialized expertise. All you need are passion for your brand, low-cost digital tools, and The Ad-Free Brand.Drawing on his experience helping build Red Hat’s billion-dollar global brand, Chris Grams integrates classic brand positioning concepts with 21st century digital strategies, tools, and practices. Grams presents great new ways to collaboratively uncover, communicate, and evolve your ideal brand position, embed it in organizational culture, and work with your brand community to make it come to life. This step-by-stepguide will lead you through the entire brand positioning process, while providing all you need to build a winning brand on a tight budget!
برچسب ها: Business، English Magazine،
Keyboarding and Word Processing, Complete Course, Lessons 1-120: Microsoft Word 2010: College Keyboarding, 18 edition
The Eighteenth Edition of KEYBOARDING AND WORD PROCESSING COMPLETE COURSE, LESSONS 1-120 uses proven techniques to help readers master the keyboarding and word processing skills they need for career success–from initial new-key learning to expertise in creating business documents with Microsoft Word 2010. South-Western College Keyboarding offers a proven, time-tested approach that helps readers develop a strong foundation in basic keyboarding, steadily improve their skills, and rapidly become proficient in document formatting, proofreading, and business communication. Each lesson is clearly focused, well structured, and designed to provide step-by-step training and reinforcement to help readers quickly acquire and apply new skills. This proven, comprehensive book provides everything readers need within a space-saving easel-back format.
برچسب ها: Keyboarding، Word Processing،
Information Systems Development: Business Systems and Services: Modeling and Development, is the collected proceedings of the 19th International Conference on Information Systems Development held in Prague, Czech Republic, August 25 – 27, 2010. It follows in the tradition of previous conferences in the series in exploring the connections between industry, research and education. These proceedings represent ongoing reflections within the academic community on established information systems topics and emerging concepts, approaches and ideas.
It is hoped that the papers herein contribute towards disseminating research and improving practice The theme for the ISD 2010 Conference was Business Systems and Services: Modeling and Development. The Conference program was scheduled into the following sessions: Business Process Management (BPM), Business Systems Analysis & Design I. – II, Model-Driven Engineering in ISD, Agile and High-Speed Systems Development, IS/IT Project Management I. – II, Information System Development Methodology I. – III, Web Services and SOA in the BPM Context I. – II, Cognitive Aspects of Business Systems and Services, Public Information Systems Development I. – II, Data and Information Systems Modeling I. – III, Service Oriented Modeling, Managing of IS Development, and Miscellaneous Aspects of ISD.
برچسب ها: Services، Systems،
Beginning Database Design: From Novice to Professional, 2 edition جمعه 3 شهریور 1391
Fundamentals of Robotic Mechanical Systems: Theory, Methods, and Algorithms - 3rd edition جمعه 3 شهریور 1391
Ian H. Witten, “Data Mining: Practical Machine Learning Tools and Techniques” جمعه 3 شهریور 1391
Algorithms and Computation جمعه 3 شهریور 1391
Oracle Business Intelligence Enterprise Edition 11g: A Hands-On Tutorial شنبه 28 مرداد 1391
IBM Cognos Business Intelligence 10.1 Dashboarding Cookbook شنبه 28 مرداد 1391
Windows Phone 7.5: Building Location-aware Applications شنبه 28 مرداد 1391
Mastering Prezi for Business Presentations شنبه 28 مرداد 1391
Node Cookbook شنبه 28 مرداد 1391
Oracle Database XE 11gR2 Jump Start Guide پنجشنبه 26 مرداد 1391
Business Intelligence Cookbook: A Project Lifecycle Approach Using Oracle Technology پنجشنبه 26 مرداد 1391
Joomla! Search Engine Optimization پنجشنبه 26 مرداد 1391
Drupal 7 Cookbook پنجشنبه 26 مرداد 1391
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